Blog
How Anita Roddick Built a $1B Skincare Brand With Nothing But Ethics and Elbow Grease
The Blueprint She Left Behind for Today’s Founders and Formulators
Anita Roddick didn’t set out to build a beauty empire - she set out to make a living for her daughters. What she created instead was a movement that still shapes ethical skincare today. From repurposed packaging to radical transparency, her legacy offers powerful lessons for modern-day makers and brand founders. In this post, we explore the five principles that shaped The Body Shop - and how you can apply them to your own business.
Farm Girl to Beauty Empire: What Elizabeth Arden Teaches Us About Building Modern Beauty Brands
Personal Note: Lately, Amy & I have been rewatching Mad Men, and it’s reignited something. That deep love for storytelling, brand building, des...
7 Lessons From 7 Years in Business
Let's chat about the 7 lessons in our 7 years of business. No jargon, no stiff corporate talk. Just a friendly, down-to-earth conversation about what’s worked for us, what hasn’t, and everything in between.